Why Is This Guide Free?

This Framework is completely free to you.

This might make you suspicious. Nothing in life is free, right?


Plenty of things are free but rarely do those free things come with value. My goal with the DTC Business Framework is to provide you with so much value that you want to dig deeper into this online business thing and that’s when you give me some money.

You don’t have to give me your email address.

You don’t have to give me money.

You just have to give yourself some time to go through it all.

One of the parts of the DTC Business Framework that you’ll learn about is the Relationship System. To build a strong relationship with your audience you need to provide them with value.

Making this Framework publicly accessible to all is my way of providing value. If you find value in it then maybe you’ll want more of my help.

If you don’t find any value in it then you don’t have to worry about losing anything but a bit of time.

My Why

I think every great business starts with a Why. This is something that we will cover later on but I wanted to tell you my Why for Dare to Conquer.

I believe that everybody deserves the opportunity to create the lifestyle that they want.

Following that Why, if I made everything that I created available for a price then I’m not following that Why because not everyone has money to spend.

Because of that then I don’t believe in my Why and my business kind of falls apart.

But, because I strongly believe in my Why I fully believe that making this Framework freely accessible is the right thing to do. If it leads to you building a business that you love and allows you to do what you want, then that is awesome.

Hopefully, you’ll spread the love and let others know about this framework.

If you want to dive deeper into a part of the system then maybe you’ll consider purchasing one of my courses.

If you don’t do any of those things, then that’s okay. It just means I need to do a better job of presenting you with value and that’s what business is all about.

Finding better ways to enrich the lives of your audience.

That’s what every great business strives to do and you might not think of yourself as a business, but you are.

Even if your goal is to JUST start a blog, that blog is a business. That business will have an audience. That business will have a brand and that brand is something that you will control.

Thinking of it like that can be a bit overwhelming but it’s okay because we are going to walk through it all.